Free tools for fragrance and luxury e-commerce brands

Fragrance brand tools

For founders at the formula-and-pricing stage. The maths that decides whether a line is a business before a single bottle is filled.

Store growth tools

For brands already selling. What your funnel is losing, and what fixing or rebuilding it would cost and return.

Why these are free, and what the catch is

There isn’t one. The results aren’t gated, there is no sign-up, and no email is required to see any number. We build stores for fragrance, luxury and premium e-commerce brands, and these are the calculations that come up in the first conversation every time — so publishing them is cheaper for everyone than running them by hand over email.

They also run entirely in your browser. Nothing you type is sent to us or stored anywhere, and the only thing that ever leaves the page is a share link you copy yourself.

If a tool tells you something useful and you want the next step, the next step is the same one we offer everybody: we design your three most important pages for free, you review them, and you only pay if you want to continue.

Every benchmark these tools use is sourced on the page that uses it, and reviewed quarterly. If one looks wrong to you, tell us — a calculator that is quietly out of date is worse than no calculator.