Seven fragrance builds, each deliberately occupying a different position in the market — from a below-wholesale oils catalogue to an ultra-luxury oud house, and one that sells sessions rather than bottles. The range is the point: whatever position your brand occupies, we have already designed for something adjacent to it.
A 1,000+ SKU catalogue for a New York DTC and wholesale brand, structured around fast browsing, sample-first buying, and a dedicated wholesale funnel.
Built for a UAE oud and attar brand retailing in the thousands of dirhams — bespoke blending, a distributor program, and an editorial tone that never shouts.
A minimalist, dark-toned site built around just two fragrances — Hayat and Rooh — proof a small SKU count can still carry a confident, editorial presence.
“As seen in Vogue, GQ, Harper's Bazaar” press styling, a global-footprint map, and a gifting-first checkout — built to feel established on day one.
A Qatar/Palestine-made brand built around accessible pricing and transparent “inspired by” positioning — same conversion discipline, different price point.
An AI scent-finder quiz, a France-made originals line, and multi-market shipping (US, UK, CA, AU, FR) — designed for a younger, discovery-led buyer.
Built around booking a scent session rather than adding to cart — proof that fragrance e-commerce doesn't always mean e-commerce at all.
A single polished build can only prove that one approach works. Seven, each occupying a genuinely different position in the same category, prove that the range works — that the studio starts from the customer a brand is trying to win rather than reskinning one aesthetic repeatedly.
The spread is deliberate: below-wholesale volume, ultra-luxury oud, minimalist two-SKU, press-led small-batch, value-led inspired-by, Gen-Z discovery, and an experience sold by appointment. Same category, entirely different customers — entirely different sites.
The concepts show approach rather than a template to be reused. If you want to talk about your own build, the services pages set out how each engagement works, and the free homepage audit is the fastest way to a real scope and a fixed quote.
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